restaurants

Misleading Menus

Misleading Menus

Menus are advertisements.  Effectively designed menus "sell" food for their restaurants in many different ways. (you can read further on this in one of our previous blog posts What Makes a Restaurant Menu Design Effective?)  As we all know however, ads can be misleading. Advertisers will use all sorts of ... Read More »
Posted in Advertising, marketing, restaurants by Rebecca Dirkse | Aug 17, 2009
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Restaurant Stimulus Package

Restaurant Stimulus Package

Preparations for the Sysco Eastern Wisconsin’s 2009 Concept Show are in full swing. Blueprint Design Studio has partnered up with Sysco Eastern Wisconsin to present a restaurant stimulus package that offers detailed ideas and tips to maximize profitability for restaurants. The restaurant stimulus package will help restaurant owners to discover ways to increase sales, learn ... Read More »
Posted in Advertising, restaurants by Stephanie | Mar 24, 2009
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Sign of the times: Restaurant Drink Specials

Sign of the times: Restaurant Drink Specials

Consumers are down in the dumps about the tough economic times we are in and restaurant owners are not happy. As this recession continues restaurant owners are seeing an increase in alcohol sales. This is a good thing right? Not so fast.  People are going out more and more during the times that restaurants ... Read More »
Posted in restaurants by bpdsbot | Jan 11, 2009
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What Makes a Restaurant Menu Design Effective?

What Makes a Restaurant Menu Design Effective?

A restaurant menu is a huge part of the restaurant's brand identity.  It reflects who you are in the market.  Menus should be viewed as an investment for a restaurant owner, not as a cost because a menu design or redesign can improve sales if designed correctly. Customers need guidance when ... Read More »
Posted in clients, marketing, restaurants by Stephanie | Jan 09, 2009
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